.pfb-home .eyebrow{font-size:16px}.pfb-home .hero{padding:64px 0 56px}.pfb-home .hero-grid{grid-template-columns:1.15fr .9fr;align-items:center;gap:56px;display:grid}.pfb-home .hero h1{font-size:clamp(40px,4.9vw,60px)}.pfb-home .hero .sub{max-width:38ch;margin:24px 0 28px;font-size:16px}.pfb-home .hero-shot{background:var(--shot-dark) url(/brand/hero-card-bg.svg) center / cover no-repeat;aspect-ratio:1;border-radius:14px;justify-content:center;align-items:center;padding:26px;display:flex;position:relative}.pfb-home .sk{background:#e7e7e1;border-radius:999px;height:7px}.pfb-home .sk.dark{background:#3a3a33;height:9px}.pfb-home .vids{justify-content:center;align-items:center;width:100%;height:118%;display:flex}.pfb-home .vid{aspect-ratio:9/16;border-radius:20px;height:100%;position:relative;overflow:hidden;box-shadow:0 20px 40px #0000002e}.pfb-home .vid-media{object-fit:cover;border-radius:inherit;width:100%;height:100%;position:absolute;inset:0}.pfb-home .pv{text-align:left;background:#fff;border:1px solid #ececec;border-radius:12px;width:86%;padding:13px;font-size:10px;box-shadow:0 8px 20px #18171414}.pfb-home .pv .t{font-size:10.5px;font-weight:600}.pfb-home .pv .sub9{color:#8a8a82;margin-top:2px;font-size:9px}.pfb-home .pv .msec{border-left:3px solid #ecece6;margin-top:9px;padding:2px 0 2px 9px}.pfb-home .pv .msec b{font-size:9.5px;display:block}.pfb-home .pv .msec i{color:#8a8a82;margin-top:2px;font-size:9px;font-style:normal;line-height:1.4;display:block}.pfb-home .pv .comment{background:#fff9d6;border:1px solid #eedc82;border-radius:8px;justify-content:space-between;align-items:center;gap:8px;margin-top:9px;padding:6px 8px;font-size:9px;display:flex}.pfb-home .pv .ytag{background:var(--yellow);white-space:nowrap;border-radius:5px;padding:2px 7px;font-size:8px;font-weight:600}.pfb-home .searchbar{color:#8a8a82;border:1px solid #ecece6;border-radius:8px;align-items:center;gap:7px;margin-bottom:8px;padding:7px 9px;font-size:9.5px;display:flex}.pfb-home .g6{grid-template-columns:repeat(3,1fr);gap:6px;display:grid}.pfb-home .g6 i{aspect-ratio:9/13;background:radial-gradient(130% 90% at 25% 0,#6a655b 0%,#3b3831 60%,#2b2925 100%);border-radius:8px;display:block;position:relative}.pfb-home .g6 i:after{content:"▶";color:#ffffffb3;justify-content:center;align-items:center;font-size:8px;display:flex;position:absolute;inset:0}.pfb-home .g6 i.sel{outline:2.5px solid var(--yellow);outline-offset:-1px}.pfb-home .brow{align-items:center;gap:8px;margin-bottom:8px;display:flex}.pfb-home .bava{color:#fff;background:#55524b;border-radius:999px;flex:none;justify-content:center;align-items:center;width:22px;height:22px;font-size:8px;font-weight:600;display:flex}.pfb-home .bub{border-radius:9px;max-width:85%;padding:7px 9px;font-size:9.5px;line-height:1.4}.pfb-home .bub.in{background:#f4f4ef}.pfb-home .bub.out{background:var(--yellow);margin-left:auto;font-weight:600}.pfb-home .bmeta{color:#b4b3aa;text-align:right;margin-top:4px;font-size:8px}.pfb-home .srow{border:1px solid #ecece6;border-radius:8px;justify-content:space-between;align-items:center;margin-top:6px;padding:7px 9px;font-size:9.5px;font-weight:600;display:flex}.pfb-home .stag{color:#5b5f41;white-space:nowrap;background:#f0f1e7;border-radius:5px;padding:2px 8px;font-size:8px;font-weight:600}.pfb-home .stag.hot{background:var(--yellow);color:var(--ink)}.pfb-home .stag.gray{color:#8a8a82;background:#f1f1ec}.pfb-home .lstrip{background:var(--band);padding:26px 0}.pfb-home .lstrip-row{align-items:center;gap:40px;display:flex}.pfb-home .lstrip-label{letter-spacing:.02em;color:var(--muted);white-space:nowrap;flex:none;font-size:15px;font-weight:600}.pfb-home .lstrip .pills{flex-wrap:wrap;flex:1;justify-content:space-around;align-items:center;gap:20px 40px;display:flex}.pfb-home .brand-logo{opacity:.75;width:auto;height:52px}.pfb-home .plat{background:var(--beige);padding:88px 0}.pfb-home .plat .wrap{max-width:1560px}.pfb-home .plat .sec-head{text-align:center;max-width:1080px;margin-inline:auto;display:block}.pfb-home .plat .sec-lede{max-width:44ch;margin:16px auto 0}.pfb-home .plat h2{font-size:44px}.pfb-home .plat-grid{scroll-snap-type:x proximity;scrollbar-width:none;grid-auto-columns:minmax(320px,1fr);grid-auto-flow:column;gap:16px;margin-top:48px;margin-bottom:0;padding:0;list-style:none;display:grid;overflow-x:auto}.pfb-home .plat-grid::-webkit-scrollbar{display:none}.pfb-home .plat-card{background:var(--card);scroll-snap-align:start;border-radius:14px;flex-direction:column;padding:12px;display:flex;position:relative}.pfb-home .plat-num{align-items:center;margin:4px 0 14px;padding-left:8px;display:flex}.pfb-home .plat-num span{background:var(--yellow);min-width:26px;height:26px;color:var(--ink);font-variant-numeric:tabular-nums;letter-spacing:.04em;border-radius:999px;justify-content:center;align-items:center;font-size:11.5px;font-weight:700;display:inline-flex}.pfb-home .plat-btn{align-self:flex-start;margin-top:auto}.pfb-home .plat-visual{background:var(--shot-gray);aspect-ratio:522/232;border-radius:10px;justify-content:center;align-items:center;display:flex;position:relative;overflow:hidden}.pfb-home .plat-body{flex-direction:column;flex:auto;padding:16px 8px 8px;display:flex}.pfb-home .plat-card h3{letter-spacing:-.01em;margin:0 0 10px;font-size:17px;font-weight:600}.pfb-home .plat-card p{color:var(--muted);font-size:13px;line-height:1.55}.pfb-home .mv{background:#fff;border:1px solid #ecece6;border-radius:12px;width:82%;padding:12px;font-size:10px;box-shadow:0 2px 6px #0000000d}.pfb-home .mv .row{align-items:center;gap:8px;margin-bottom:8px;display:flex}.pfb-home .mv .row:last-child{margin-bottom:0}.pfb-home .mv .half{gap:8px;display:flex}.pfb-home .mv .blk{border-radius:8px;flex:1;height:44px}.pfb-home .swatches{grid-template-columns:repeat(3,1fr);gap:6px;width:82%;display:grid}.pfb-home .swatches i{background:#e4e2da;border-radius:8px;height:42px;display:block}.pfb-home .swatches i:nth-child(2){background:#dad7cc}.pfb-home .swatches i:nth-child(4){background:#d2cfc4}.pfb-home .swatches i:nth-child(5){background:#e0ded4}.pfb-home .swatches i:nth-child(6){background:#d8d5cb}.pfb-home .checkrow{align-items:center;gap:8px;margin-top:8px;display:flex}.pfb-home .checkrow .ok{color:var(--olive);font-size:11px;font-weight:600}.pfb-home .pool{padding:88px 0}.pfb-home .pool .wrap{text-align:center}.pfb-home .pool h2{font-size:44px}.pfb-home .pool-lede{color:var(--muted);max-width:58ch;margin:16px auto 0;font-size:15.5px;line-height:1.5}.pfb-home .pool-cta{justify-content:center;margin-top:32px;display:flex}.pfb-home .reel-rail{--reel-gap:14px;--reel-duration:70s;gap:var(--reel-gap);margin-top:34px;display:flex;overflow:hidden}.pfb-home .reel-track{gap:var(--reel-gap);animation:reel-drift var(--reel-duration) linear infinite;flex:none;margin:0;padding:0;list-style:none;display:flex}@keyframes reel-drift{to{transform:translateX(calc(-100% - var(--reel-gap)))}}.pfb-home .reel-rail:hover .reel-track,.pfb-home .reel-rail:focus-within .reel-track{animation-play-state:paused}@media (prefers-reduced-motion:reduce){.pfb-home .reel-track{animation:none}.pfb-home .reel-track[aria-hidden=true]{display:none}.pfb-home .reel-rail{scrollbar-width:none;overflow-x:auto}.pfb-home .reel-rail::-webkit-scrollbar{display:none}}.pfb-home .cre-thumb{aspect-ratio:9/16;background:radial-gradient(130% 90% at 25% 0,#6a655b 0%,#3b3831 55%,#2b2925 100%);border-radius:12px;flex:0 0 clamp(150px,15vw,208px);align-items:flex-end;padding:8px;display:flex;position:relative;overflow:hidden}.pfb-home .cre-media{object-fit:cover;border-radius:inherit;width:100%;height:100%;position:absolute;inset:0}.pfb-home .teams{background:var(--band);padding:88px 0}.pfb-home .teams h2{max-width:20ch;font-size:44px}.pfb-home .teams-grid{grid-template-columns:1fr 1fr;gap:16px;margin-top:48px;display:grid}.pfb-home .team-card{background:var(--card);border:1px solid #e0e5cb;border-radius:22px;padding:12px}.pfb-home .team-visual{background:var(--shot-gray);border-radius:10px;height:240px;position:relative;overflow:hidden}.pfb-home .team-photo{object-fit:cover;width:100%;height:100%;transform:scale(1.01)}.pfb-home .team-photo-brand{object-position:center 35%}.pfb-home .team-card .k{-webkit-text-stroke:2px #000;paint-order:stroke fill;text-shadow:0 2px 24px #00000073,0 6px 44px #0000004d;justify-content:center;align-items:center;margin:0;font-size:32px;font-weight:700;display:flex;position:absolute;inset:0}.pfb-home .team-brands .k{color:var(--yellow)}.pfb-home .team-agencies .k{color:#72f028}.pfb-home .team-lede{color:var(--muted);margin:22px 12px 0;font-size:15px;line-height:1.55}.pfb-home .team-points{grid-template-columns:1fr 1fr;gap:26px 24px;margin:22px 12px 14px;padding:0;list-style:none;display:grid}.pfb-home .team-point{align-items:start;gap:11px;display:flex}.pfb-home .team-check{width:20px;height:20px;color:var(--ink);border-radius:999px;flex:none;justify-content:center;align-items:center;margin-top:1px;display:flex}.pfb-home .team-brands .team-check{background:var(--yellow)}.pfb-home .team-agencies .team-check{background:#72f028}.pfb-home .team-point h4{margin:0 0 4px;font-size:15.5px;font-weight:600;line-height:1.3}.pfb-home .team-point p{color:var(--muted);margin:0;font-size:14px;line-height:1.5}.pfb-home .comp{padding:88px 0}.pfb-home .comp h2{font-size:44px}.pfb-home .comp h2 .comp-grad{color:#00e235}.pfb-home .comp-table{border:1px solid var(--line);border-radius:14px;margin-top:48px;overflow:hidden}.pfb-home .comp-table table{border-collapse:collapse;table-layout:fixed;width:100%;font-size:14px}.pfb-home .comp-table th,.pfb-home .comp-table td{text-align:left;border-top:1px solid var(--line);vertical-align:top;padding:16px 18px}.pfb-home .comp-table thead th{background:#f2f0ec;border-top:none;font-size:13px}.pfb-home .comp-table th.pop,.pfb-home .comp-table td.pop{background:var(--band);color:var(--ink);font-weight:600}.pfb-home .comp-table thead th.pop{background:var(--yellow)}.pfb-home .comp-table tbody th:first-child{width:26%;font-weight:600}.pfb-home .comp-table td:not(.pop){color:var(--muted)}.pfb-home .case{background:var(--beige);padding:88px 0}.pfb-home .plat+.case{padding-top:0}.pfb-home .case-card{background:var(--shot-gray);border-radius:28px;grid-template-columns:1.25fr .75fr;align-items:stretch;gap:40px;margin-top:18px;padding:28px;display:grid}.pfb-home .case-body{flex-direction:column;padding:20px 12px 12px 20px;display:flex}.pfb-home .case-stage{background:#1c1b160d;border-radius:22px;justify-content:center;align-items:center;padding:24px;display:flex}.pfb-home .case h2{font-size:44px}.pfb-home .case-logo{align-self:flex-start;width:auto;height:46px;margin-bottom:6px}.pfb-home .case .sub+.sub{margin-top:14px}.pfb-home .case .sub{color:var(--muted);max-width:52ch;margin-top:18px;font-size:15px;line-height:1.65}.pfb-home .case-clip{border-radius:20px;width:100%;max-width:260px;overflow:hidden;box-shadow:0 20px 44px #1c1b1638}.pfb-home .case-clip-media{aspect-ratio:9/16;object-fit:cover;width:100%;height:auto;display:block}.pfb-home .metrics{grid-template-columns:repeat(2,1fr);gap:16px;margin-top:auto;padding-top:40px;display:grid}.pfb-home .metric{background:#fff;border-radius:20px;flex-direction:column;gap:8px;padding:22px;display:flex}.pfb-home .metric-label{color:var(--muted);font-size:13.5px;font-weight:500;line-height:1.35}.pfb-home .metric-num{letter-spacing:-.03em;font-size:40px;font-weight:600;line-height:1}.pfb-home .faq{padding:88px 0}.pfb-home .faq h2{font-size:44px}.pfb-home .faq-list{border-top:1px solid var(--line);margin-top:36px}.pfb-home .faq-item{border-bottom:1px solid var(--line)}.pfb-home .faq-item summary{cursor:pointer;color:var(--ink);justify-content:space-between;align-items:center;gap:24px;padding:22px 0;font-size:18px;font-weight:600;line-height:1.35;list-style:none;display:flex}.pfb-home .faq-item summary::-webkit-details-marker{display:none}.pfb-home .faq-item summary:focus-visible{outline:2px solid var(--focus);outline-offset:3px}.pfb-home .faq-mark{flex:none;width:13px;height:13px;transition:transform .2s;position:relative}.pfb-home .faq-mark:before,.pfb-home .faq-mark:after{content:"";background:var(--ink);height:1.5px;position:absolute;top:50%;left:0;right:0}.pfb-home .faq-mark:after{transition:opacity .2s;transform:rotate(90deg)}.pfb-home .faq-item[open] .faq-mark{transform:rotate(180deg)}.pfb-home .faq-item[open] .faq-mark:after{opacity:0}.pfb-home .faq-item>p{max-width:72ch;color:var(--muted);margin:0;padding:0 0 24px;font-size:15.5px;line-height:1.6}.pfb-home .final h2{max-width:24ch}@media (max-width:900px){.pfb-home .hero-grid,.pfb-home .case-card{grid-template-columns:1fr;gap:36px}.pfb-home .case-body{padding:12px 8px 0}.pfb-home .metrics{margin-top:32px;padding-top:0}.pfb-home .teams-grid{grid-template-columns:1fr;gap:16px}.pfb-home .plat-grid{grid-auto-columns:clamp(232px,78vw,360px);margin-inline:-20px;padding-inline:20px;scroll-padding-inline:20px}.pfb-home .team-card .k{font-size:28px}.pfb-home .comp-table table{font-size:13px}.pfb-home .comp-table th,.pfb-home .comp-table td{padding:12px 14px}.pfb-home .comp-table thead th{font-size:12px}.pfb-home .comp-table tbody th:first-child{font-size:13px}.pfb-home .hero{padding:38px 0 34px}.pfb-home .hero-shot{aspect-ratio:4/3}.pfb-home .plat,.pfb-home .pool,.pfb-home .teams,.pfb-home .comp,.pfb-home .case,.pfb-home .faq{padding:50px 0}.pfb-home .hero h1{font-size:40px}.pfb-home .plat h2,.pfb-home .pool h2,.pfb-home .teams h2,.pfb-home .comp h2,.pfb-home .case h2,.pfb-home .faq h2{font-size:32px}.pfb-home .lstrip-row{text-align:center;flex-direction:column;align-items:stretch;gap:18px}.pfb-home .lstrip-label{white-space:normal}.pfb-home .lstrip .pills{flex-wrap:nowrap;justify-content:center;gap:32px}.pfb-home .brand-logo{height:clamp(28px,10vw,42px)}}@media (max-width:640px){.pfb-home .faq-item summary{font-size:16px}.pfb-home .metrics{grid-template-columns:1fr;gap:12px;margin-top:28px}.pfb-home .metric{padding:18px}.pfb-home .metric-num{font-size:34px}.pfb-home .case-card{border-radius:22px;padding:16px}.pfb-home .case-stage{padding:16px}.pfb-home .team-points{grid-template-columns:1fr;gap:20px}.pfb-home .comp-table{margin-top:24px}.pfb-home .comp-table th,.pfb-home .comp-table td{padding:12px 10px}.pfb-home .comp-table tbody th:first-child{width:28%}}